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Employment Opportunities

Job Title: Livestock Program & Government Relations Manager

Department:  Athlete Development and Welfare

Job Description

The Livestock Program and Government Relations Manager for the Professional Rodeo Cowboys Association is responsible for executing the Livestock Welfare Program to ensure the proper care, handing, and treatment of livestock at PRCA Sanctioned Events. 

The Livestock Program and Government Relations Manager is tasked with educating the industry, public, and media about rodeo livestock and enhancing the reputation of the industry by providing consistent and effective responses to issues. This person will initiate proactive and reactive management programs to accomplish this responsibility. 

This individual will also be responsible for monitoring regulation and legislation (local, state, and federal) pertaining to the sport of professional rodeo and will take actions to address both positive and negative implications when necessary.

Essential Functions

  1. Work closely and collaborate with leadership, management, colleagues and membership to administer the Livestock Welfare Program of the PRCA.
  2. Initiate proactive and reactive management programs including daily media/social media monitoring and response, crisis planning and management, and media relations regarding the livestock and livestock welfare of PRCA events.
  3. Network with the larger livestock, agriculture, and animal industries regarding livestock welfare.
  4. Build and maintain strong relationships with membership to drive efforts and increase awareness and effectiveness of the PRCA’s Livestock Welfare Program.
  5. Attend applicable industry and government meetings to support, understand, comprehend emerging issues, and explore likely partners.
  6. Evaluate and identify public/media relations needs as necessary for the media, elected officials, fans, and public on livestock and governmental issues.
  7. Serve as the PRCA spokesperson to media, elected officials, fans, and public on livestock and governmental issues as necessary, or develop necessary materials for public relations matters.
  8. Monitor livestock health issues and disease outbreaks that may affect PRCA Rodeo Committees and membership.Disseminate pertinent information on a timely basis.
  9. Manage a daily legislative and regulatory tracking process; identifying, analyzing and tracking legislation and regulations in 50 states and the federal government that impact the sport of rodeo.
  10. Research, write, develop and disseminate critical information relating to current issues impacting the welfare of livestock at PRCA events.
  11. Oversee and facilitate the PRCA Livestock Welfare Committee.
  12. Other duties as assigned.

Education

  1. Publish PRCA Livestock Welfare educational materials aimed at all audiences.
  2. Educate and assist PRCA Rodeo Committees to successfully handling livestock welfare/animal rights issues including educating the public, working with their veterinarian, handling emergencies, media relations and preparation.
  3. Conduct and participate in seminars to educate members, Pro Officials and others on animal welfare issues and actions they can take to preserve rodeo, improve public perception as well as advance animal welfare.
  4. To work with judging department to educate pro and reserve officials about current livestock welfare issues relating to rodeo.

Media Relations

  1. Work with PRCA media department to promote positive livestock stories.
  2. Educate PRCA membership on handling media inquiries regarding animal rights/animal welfare issues.
  3. Develop public/media relations materials (print/electronic/video) for PRCA Rodeos to utilize in reactive and proactive measures.

Livestock Health

  1. Stress bio security and preparation with PRCA Rodeo Committees and membership.Offer help, guidance and support as needed.
  2. Maintain memberships and affiliations with pertinent associations and organizations to keep PRCA at the forefront with state and federal animal health officials.
  3. Weigh in on animal health regulatory proposals that will affect PRCA members.

Legislation 

  1. Continuously monitor federal, state and local legislation and regulations and respond appropriately to support legislation that benefits the rodeo industry and defeat legislation that would harm the industry.Utilize grassroots rodeo support, D.C. lobbyist and state partners in these efforts.
  2. Utilize the larger livestock and agriculture industries, especially those focusing on animal welfare, to gain information on and network with legislative issues and proposals.
  3. Attend hearings and testify on behalf of the PRCA when appropriate and prepare other PRCA representatives for hearings.

Livestock Welfare Committee

  1. Work with members of the livestock welfare committee to accomplish goals and strategic objectives of the PRCA Livestock Welfare Strategic Plan
  2. Plan and facilitate meetings and forward recommendations to PRCA staff, Executive Committees, Advisory Councils and PRCA Board of Directors.

Sponsor and Industry Support

  1. Assist industry partners (sponsors; broadcast partners; venues; rodeo committees; etc.) in answering letters questioning the treatment of rodeo livestock.
  2. Supply published animal welfare information to sponsors, industry partners and the general public.
  3. Keep an open line of communication for suggestions, problems, issues, etc.

Veterinarians

  1. Communicate with on-site veterinarians to share resources available to them.
  2. Oversee and facilitate all aspects of the PRCA Veterinarian of the Year award.

Requirements:

  • Candidate shall have at least a Bachelor’s degree from an accredited university in animal sciences, government relations, and/or communications.
  • He/She shall have at least three years of experience working in an equine setting, government relations, or public relations.
  • A passion and affinity for rodeo, livestock and the ability to make prudent decisions regarding welfare and well-being of animals.
  • Knowledge and understanding of government legislation process at local, state and national levels.
  • Have experience with establishing and managing research and development projects from start to finish.
  • Aptitude to solve problems quickly with advanced conflict resolution skills.
  • Ensuring compliance with veterinary ethics and relevant statutes, policies and procedures.
  • Able to track, compile and analyze data to increase safety standards.
  • Prepare accurate reports on the latest injury trends.
  • Research and evaluate data from different sources to identify discrepancies and patterns.
  • Strong computer skills, including Microsoft Office Suite, video content editing, and project management software.
  • Outstanding communication and presentation skills.
  • Available to work extended hours and travel up to 30% of the time.
  • Able to lift items up to 50 pounds from time to time.

Salary & Benefits:

  • The PRCA Livestock Program and Government Relations Manager is a salaried exempt position. Salary commensurate with experience.
  • Generous benefits package including, health, dental, life insurance and retirement.
  • Two-weeks of vacation and 12 recognized holidays.

Resume & References:

Please submit resume and three professional references to:

Anthony Bartkowski
Director, Athlete Development & Welfare
PRCA, 101 ProRodeo Dr., Colorado Springs, CO 80919
Email: abartkowski@prorodeo.com

The Professional Rodeo Cowboys Association provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

 
 
 
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